Sell with UNLIMITED
For owners of premium homes in Sofia who want their property positioned accurately, presented professionally and negotiated with care. The right strategy protects both value and momentum.
The decision behind the sale
A sale is rarely only a price. Positioning too high costs momentum; positioning too low costs value. Add limited feedback from the market, unqualified viewings and a negotiation handled by someone who does not represent your interests, and a good property can spend months proving the wrong point.
How we represent you
We begin with the property and the evidence: comparable transactions, current competition and realistic demand for this specific home. From that we recommend a pricing and positioning strategy and explain the reasoning behind it, including the trade-offs. We then prepare the property for the market, present it to a qualified audience, report back what the market says and negotiate the terms on your behalf, in confidence.
What the service includes
- A pricing and positioning recommendation based on current market evidence
- Preparation of the property, professional photography and bilingual property copy
- A channel and audience plan, including our international and corporate contacts
- Qualified enquiries, prepared viewings and honest feedback after each one
- Negotiation of price, terms and timetable in your interest
- Coordination of the documents, the parties and the completion process
- Confidential handling of your details throughout
How the process runs
- 1
Consultation
We discuss your objectives, timing, constraints and what a good outcome looks like for you.
- 2
Market analysis
We review comparable evidence, the current competition and realistic demand for the property.
- 3
Strategy
We recommend a price, a positioning and a channel plan, and explain the reasoning behind each.
- 4
Presentation
We prepare the property and take it to a qualified audience in both Bulgarian and English.
- 5
Negotiation and completion
We negotiate the terms, coordinate the parties and documents, and stay involved through to completion.
What we promise — and what we do not
- We recommend the strongest achievable position supported by market evidence. We do not guarantee a price or a completion date.
- Certified valuation, legal and tax advice come from appropriately qualified independent professionals; we coordinate with them.
- Commission and any agreed marketing costs are set out in writing before the property goes to market.